Key areas of Expertise
- CRM
- Marketing
- Data Mining
- Market Research
- Economics
Biography
Beverly Smet (°1978) is a Senior CRM and eBusiness Consultant for Across Health. Beverly holds a university degree in Applied Economics and an MBA in Marketing Management.
Over the past two years, Beverly worked for the Global Web Solutions Group of Johnson & Johnson as an EMEA CRM/eBusiness consultant. His current responsibilities include the development and implementation of several multi-channel campaigns, setting up new eBusiness pilots and leveraging eBusiness best practices across Europe. He also played a key role in the recent development and implementation of an online integrated medical education strategy for Johnson & Johnson in the EMEA region.
Before his activities at Johnson & Johnson, Beverly worked for Royal Numico, a market leader for baby and clinical nutrition, where he created a world-class CRM-model for baby nutrition.
Languages
NL, FR, EN
Nationality
Belgian