Key areas of Expertise
- Digital strategy
- Project Management
- eBusiness Strategy
- User experience and user-centric design
- eDetailing
- Web 2.0 and Community Interaction
- Mobile Health
Biography
Hans-Fredrik (°1969) loves the question 'Why?' 'Why would anyone want to visit this site?' 'Why launch a site if we’re not sure we’ll get something out of it?' The question 'Why?' is key to both good strategy and user-centric design - subjects Hans-Fredrik is passionate about.
This passion has developed over the course of the 15 years or more that Hans-Frederick has been working as consultant and project manager. He started his career in the automotive industry, working at Volvo as a project manager in the electrical engineering department. In 1999 he moved over to the Internet business as a consultant, project manager and account manager. His great passion for the Internet began with the making of his first website in 1992. The days of xMosaic...
The Internet industry, with all its ups and downs, brought him to France in 2001. Initially he had no plans to stay but now, 9 years later, he's married to Carla and has a son called Rafael. Aside from bringing him to France, the Internet also brought him to the Pharma Industry in which he's been working since 2002.
Hans-Fredrik was partner and director at the French office of Zestica, a groundbreaking healthcare web agency. He then went on to Framfab (now LBi), Europe's largest and most successful digital agency, to manage a large project within the ‘connecting for health’ project in the UK.
Tired of commuting to London he began to work freelance, only to find himself commuting to Manchester instead! As a freelancer he further developed his entrepreneurial skills, which he had first used to set up a business back in 1993.
Hans-Fredrik has now joined Across Health as senior management consultant responsible for France.
Languages
Swedish, English, French
Nationality
Swedish
