Key areas of Expertise
- Account Management
- Digital Marketing
- Emerging & Social Media
- Usability Testing & Research
- Mobile Marketing & Technology
- Creative Process Management
- Regulatory Compliance
Biography
Joshua started his career in the CPG industry providing account management and strategic planning for Johnson & Johnson’s consumer products business. While in that role, Joshua supported the development of several new business models and incremental revenue opportunities. His close collaboration with IT, sales, brand management, regulatory, procurement and various agency partners proved to be critical to the success of several multi-brand initiatives.
After his stint serving Johnson & Johnson, Joshua joined Digitas Health where he provided account management and digital marketing consulting to AstraZeneca and their market leading anti-psychotic drug, Seroquel XR. While there, he led digital marketing and media tactics across DTC and HCP channels, including the launch of several web properties, online advertising campaigns, SEM/SEO, custom media projects, and PR initiatives. During his time at Digitas Health, Joshua was quoted in MedAdNews: Pharmalive.com and received several industry awards including a WebAward, Rx Club Award and a Freddie Award (finalist).
Joshua has a B.S. in Business, Marketing, and Entrepreneurship from the York College of Pennsylvania and currently lives in Philadelphia, PA. You can typically find him enjoying the outdoors or playing a round of golf.
Languages
EN
Nationality
American
