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Senior Manager Customer Intelligence and CRM analytics

 Responsibilities
• Identify analytic and measurement services that we should offer our clients and develop the methodology for the identified services in the fields of web analytics (websites, campaigns, web advertising/SEM/SEO, surveys, …), CRM analytics (customer intelligence, predictive analytics,…), market research and dashboards
• Measure and communicate ROI and effectiveness of programs or pilots
• Maintain thought leadership and best practice sharing in the field of customer intelligence

 

Qualifications
• 5+ years of analytics or market research experience, ideally in pharmaceuticals, medical devices, OTC or FMCG, at an international/regional level
• Alternatively, 5+ years experience as a consultant/agency representative to these industries
• Strong background in e-marketing/e-sales and CRM
• Knowledge of strategic marketing, lifecycle management, CRM and customer experience management, and marketing/salesforce effectiveness are a plus
• Solid background in customer intelligence and dashboard approaches
• Experience in identifying and developing research or analytic services for clients
• Excellent quantitative skills and basic statistics skills
• Strong interest in working at senior management levels.
• Affinity with key ebusiness and CRM technologies
• Strong structured problem solving abilities and intellectual curiosity;

• University graduate; MBA a plus;
• Superior communication and presentation skills
• Fluent in English and at least one other European language.
• Highly motivated and self-directed individual
• Outstanding team player
• Ideally based in Belgium, Holland, UK or Germany; willing to travel within Europe

Interested?
Please send your application and CV to Fonny Schenck (fonny.schenck@a-cross.com, +32 477 45 32 87)

 
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