Channel Optimization in Pharma 2017 (February 21-23 in New Jersey) is the only conference to focus on applying evidence-based approaches to enhancing digital & multichannel marketing. The key... Read more
With many new technologies and trends potentially disrupting all of healthcare, there is a growing tendency to think of the traditional juggernauts – pharmaceutical companies –being eaten by piranha-... Read more
Which are the Top 3 areas lagging in digital maturity? What is the gap between actual HCP channel impact vs. what pharma thinks? And what are the positive trends?   In a blog post by David... Read more
The Across Health Multichannel Maturometer shows that, while life sciences and biotech companies overall still lag in digital maturity, (rapid) change is underway. Read more

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Channel Optimization in Pharma 2017 (February 21-23 in New Jersey) is the only conference to focus on applying evidence-based approaches to enhancing digital &...
Posted 18 November 2016
Posted 08 November 2016
With many new technologies and trends potentially disrupting all of healthcare, there is a growing tendency to think of the traditional juggernauts – pharmaceutical...
Posted 26 October 2016