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Raf started his e-career with Telenet, the leading "triple play" company in Belgium, as their intranet manager and webmaster. In 2002, he joined Janssen-Cilag, a top-10 pharmaceutical company with a leadership position in CRM and ebusiness, at their EMEA Centre of Excellence. There, he played a key role in the international success and rollout of a common ebusiness platform and best practices. His support was comprehensive - from development testing and change management, through content management, online surveys, search engine marketing and email campaigns or templates. In addition, he initiated many successful web analytics projects for the central team and for business leaders and webmasters in the local countries. He was also appointed as training manager for Europe, and later on, for the entire world. During this period, he created easy-to-use e-learning and other educational materials, and instructed numerous webmasters via the internet and onsite in the US, UK, Denmark, Norway, the Netherlands, Germany, France, Portugal, Greece,…He also created an online training portal and a training newsletter.
Throughout the years, he became a specialist in Search Engine Marketing (search engine advertising and search engine optimization) and was appointed as an e-consultant for several Johnson & Johnson operating companies worldwide: Virco, Tibotec, Janssen Pharmaceutica,…
Raf joined Across in February 2008, where he will bring his extensive ebusiness knowledge, training & communication skills, and his expertise in managing a global platform to new and existing customers.
Raf holds a university degree in Kinesiology and Revalidation Sciences with a specialization in manual therapy.
In his spare time, music and digital photography are Raf’s biggest passions. He plays trumpet in a big band and brass quintet, solo cornet in a British style - brass band, and follows jazz courses. In the summer period, he likes to explore the Belgian woods on his fully packed mountain bike.
Languages: NL, EN
Nationality: Belgian
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