Mach Media Takes on Two Exciting New Projects

Mach Media has just been charged with the rebranding of a global pharmaceutical packaging company. The project comprises a competitor and customer analysis plus an executive analysis, as well as a positioning exercise and the redefinition of the corporate mission and vision. In a second phase the new brand will be translated into key messages and a refined visual identity, to then be rolled out to all marketing and communication touch points.

Additionally for the same company Mach Media will work on Employer Branding and other departmental internal communication projects.

Elsewhere, Mach Media has been engaged by another global brand to help market their new online customer community. The scope of the project includes an analysis of site usability, search engine optimization, and search engine and social media marketing, in addition to direct marketing and the tracking of successful conversions and ROI.