Brave New World Across
 
 

Brave New World, already in its fourth edition and with over 250 participants to date, sets out to provide guidance on this digital rollercoaster journey by means of selected case studies - and at the same time aims to bring you in touch with subject experts and peers in other companies.

 
 
  Agenda for October 19, 2011
12:00 PM - 01:00 PM Registration & networking lunch
01:00 PM - 01:40 PM Deep dive in the pharma digital landscape: what's up & what's next – Fonny Schenck – CEO Across Health
01:40 PM - 02:40 PM The new normal (Explore the limits of the digital world) – Peter Hinssen – Across Technology
  02:40 PM - 03:20 PM Finding the optimal marketing mix in an increasingly difficult-to-access environment – Fonny Schenck – CEO Across Health
  03:20 PM - 03:40 PM Break
  03:40 PM - 04:40 PM Break out sessions – more info below
  04:40 PM - 05:20 PM Keynote on SoLoMo – Daan Vens – Janssen France
  05:20 PM - 05:30 PM Closing speech
  05:30 PM - 07:30 PM Drinks
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So, book your seat for the fourth edition of our Brave New World Seminar.
We are looking forward to seeing you there!

 
 

Break out sessions

Closed Loop Marketing :
Join us for a session where we will discuss the value of CLM for customers and the company and where we will dive into topics such as CLM adapted strategies, optimising and segmenting content, the importance of change management and how to measure your success.

Mobile Health :
What is next in digital marketing? How big will mobile be? What can I do? Where should I start?

Location

Chambre de Commerce Suédoise en France
39, Avenue Pierre 1er De Serbie
75008 Paris

 
 

So, book your seat for the fourth edition of our Brave New World Seminar.
We are looking forward to seeing you there!